Broken case study

We had a talk from Dixie Linders, (producer) who came in to talk to us about the British Film, Broken. 

The story of a young girl in North London whose life changes after witnessing a violent attack.

Director:

 Rufus Norris

Writers:

 Daniel Clay (novel), Mark O'Rowe (screenplay)

Stars:

 Cillian Murphy, Tim Roth, Rory Kinnear, Eloise Laurence, Cillian Murphy.

Media Ownership-
The film was financed by BBC films, BFI and Tax credit. The budget for the film was £1.7 million. But originally wanted to have £3.8 million. The costumes for Broken had a budget of £10 thousand. 

Cross media convergence and synergy-
For Broken there was a soundtrack made by Damon Albarn and the leading actress Eloise, who sung most of the songs in the film. Her singing gave the audience a more personal approach, which set an intamite tone between the audience and the character.

Technology-
Broken was shot on 35mm and then was ran through DCP so it was able to be distributed digitally. Because of the small budget they shot dated film which was close to expire.

Proliferation of Hardware and Content-
Broken is a small film and it couldn't compete with big block busters that came out at the same time. I was completely unaware of the film until we watched it in media. Actors like Tim Roth gave the star appeal which could have helped bring the target audience amd the money that came with them.


Technological convergence-
Broken was publisised through socail networking site suchas Facebook and Twitter. Steven Fry helped to publisise the film as he tweeted and mentioned the film. Having a music creator like Damon Albarnalso helped with publification because at the beggining of the Cannes festival they performed one of the songs from Broken.